Hog Raising Business Guide, Part 9 Marketing

Costs and Marketing

Important factors should be considered before venturing into the swine raising enterprise.

A backyard operation requires investments in housing facility with a concrete floor that is livable for hogs, and a viable and healthy seed stock. The backyard operation also requires operation expenses such as feeds, veterinary services, medication and supplements. Livestock insurance is also an operation expense to be considered.

Large-scale operations require fixed investments that include hog houses, facilities and equipment. Required hog houses are farrowing houses or stalls, a gilt/dry/gestating stall, a boar house, a weaning house, a growing/fattening house and an isolation house. Equipment investments for a large-scale operation include water pumps, electrical
connections, hammer will, feed mixer, hog scales, and other farm and sanitation equipment.

Hogs are marketed at weight of 80 kg. There are three ways to market finishing pigs: through a middleman, direct marketing, or auction marketing. Middlemen act as buying or selling agents.

Direct marketing to meat processors may be done without the sue of middlemen. Auctioning at a market may also be done where animals are sold to buyers with the highest acceptable price per kilo live-weight or per head. It is important to scout the market for the most viable marketing type in the area before starting a hog farm. Proper shipment and transport of the pigs should be observed when marketing a large number of hogs. This minimizes losses caused by shrinkage, bruises, injuries and possible deaths.

Large animals should be separated from smaller pigs by a partition. Loading facilities should be provided to proper loading of animals. Beddings of sand and saw dust should be provided when necessary. These beddings should be wet down before loading top keep the animals cool and comfortable in hot weather. Transport vehicles should not be
over crowded or over loaded. Hogs should be protected from stress and excitement and should be given enough rest before they are butchered. The animals should not be overfed before transport to prevent vomiting or suffocation.

Record keeping is a key tool in a successful operation and marketing. Record keeping must be kept simple and precise as this can be used for improvements and adjustments to achieve the maximum profitability of the farm and successful daily farm operation.

The two types of records are economical and technical. Economical records refer to the financial side of the operation. This record includes price of meat, price of weanlings and price of feed. Technical records are production and farm schedule. This includes age of sow, farrowing dates, and number of piglets.

For more information, contact:

National Federation of Hog Farmers (NFHF)
4/F Room 401 R & G Tirol Building 831 EDSA corner Eugenio Lopez Street
Brgy. South Triangle, Quezon City
Phone: (02) 924-2317, Fax: (02) 924-2259
E-mail: [email protected]

author: Carmela Abaygar, Marid Digest

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